Privacy Policy

1. Scope and who we are

This Privacy Policy applies to games, mobile applications, websites, customer support, and related services published or operated by Beijing Xile Advertising Media Co. Ltd. (“JoyMedia,” “we,” “us,” or “our”), including Seat Swap Saga - Color Match, Bubble Path, ClearAll – Triple Match Puzzle, Click Odyssey, Rivet Release, and Velocity Drift (collectively, the “Services”).

It does not govern third-party services that have their own privacy notices. When you follow a link to Google Play, an advertising provider, a social platform, or another third party, that provider’s policy applies to its processing.

2. Information we may collect

Depending on the Service and integrations in use, we or our service providers may process the following categories:

Our current games generally do not require a JoyMedia account. If a future feature requests additional personal or sensitive information, we will provide any required in-app notice and obtain consent before collection.

3. How we use information

We may use information to:

• provide gameplay, save progress, maintain settings, and deliver requested features;
• operate, debug, measure, secure, and improve the Services;
• understand performance and engagement through aggregated or analytics data;
• display contextual or personalized advertising where permitted and where the required consent has been obtained;
• measure advertising, limit repeated ads, detect invalid traffic, and prevent fraud or abuse;
• respond to support requests and communicate about material service or policy changes;
• comply with law, enforce our terms, establish or defend legal claims, and protect players, JoyMedia, and others.

Where applicable, our legal bases may include performance of a contract, legitimate interests, compliance with legal obligations, and consent. Where processing relies on consent, you may withdraw it at any time, without affecting prior lawful processing.

4. Advertising, analytics, and platform partners

We may use third-party SDKs or services to distribute our games, provide core functionality, analyze performance, prevent fraud, and deliver or measure advertising. Integration varies by game and may change over time.

Google services

Our Services may use Google Play Services, Google Play Games Services, Firebase, Google Analytics for Firebase, Google Ads, and/or Google AdMob. These services may process device identifiers, advertising identifiers, IP address, app interactions, diagnostics, and advertising data under their own terms and privacy practices. Learn more in Google’s Privacy Policy and Google’s information about AdMob and privacy.

Meta and Facebook services

Future versions may integrate Meta technologies such as the Meta SDK, Facebook Login, app events, or Meta Audience Network. Depending on the integration and your choices, Meta may receive identifiers, device and app information, interactions, and advertising or conversion events to provide, secure, personalize, and measure its services. Learn more in the Meta Privacy Policy.

Other advertising and analytics providers

We may add other overseas advertising, attribution, analytics, cloud hosting, crash reporting, or anti-fraud providers. Before enabling a provider, we assess its role and update our disclosures and consent flows as required. A provider may act as our service provider/processor or as an independent business/controller under its own policy.

We do not permit third-party SDKs to use personal and sensitive user data in ways that violate applicable law or Google Play policies. We do not sell personal and sensitive user data for monetary consideration.

5. Advertising and privacy choices

• Consent controls: Where required, we will show a consent or privacy message before using data for personalized ads. You can revisit available privacy choices in the app’s settings or consent screen.
• Non-personalized ads: Where available, you may choose ads that are not personalized. These ads can still use limited information such as approximate location, app context, or frequency-capping data.
• Android controls: You can reset or delete your advertising ID and manage ad privacy settings through your Android device settings.
• Permissions: You can review or revoke app permissions in device settings. Some features may not work without a required permission.
• EEA, UK, and Switzerland: Where legally required, we use a consent management platform for advertising-related storage, personalized advertising, and measurement choices.

6. Data retention and deletion

We retain information only for as long as reasonably necessary for the purposes described in this Policy, including to provide the Services, maintain security, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods depend on the data type, sensitivity, operational need, legal requirements, and whether data can be aggregated or de-identified.

Support communications are generally retained only as long as needed to resolve the request and meet legal obligations. Analytics, diagnostics, and advertising data may be retained according to the settings and policies of the relevant provider. We may retain de-identified or aggregated information that cannot reasonably identify you.

You may request deletion by emailing [email protected]. Please identify the game and device or installation details needed to locate your data. We may ask for reasonable verification. If a game later supports accounts, we will also provide an in-app account deletion path and a web-accessible deletion method as required by Google Play.

7. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information, including access controls and encrypted transmission where appropriate. No method of storage or transmission is completely secure, so we cannot guarantee absolute security. You are responsible for keeping your device and platform account secure.

8. Children’s privacy

Our Services are intended for a general audience unless a particular store listing states otherwise. We do not knowingly collect personal information from children in violation of applicable law. If a Service is directed to children or includes children in its target audience, we will apply age-appropriate design, parental consent where required, and Google Play Families requirements, including use of eligible advertising SDKs and restrictions on personalized advertising.

If you are a parent or guardian and believe a child has provided personal information improperly, contact us so we can investigate and delete it where required.

9. International data transfers

JoyMedia is based in China, and our providers may process information in the United States, Singapore, the European Economic Area, or other countries. These locations may have different data protection laws. Where required, we use appropriate safeguards for international transfers, such as contractual protections, and take steps designed to protect information consistently with this Policy.

10. Your privacy rights

Depending on where you live, you may have rights to access, know about, correct, delete, restrict, object to, or receive a copy of certain personal data, and to withdraw consent or appeal a decision. You may also have the right to lodge a complaint with a data protection authority.

To exercise a right, email us with the subject “Privacy Request,” identify your country or state and the relevant game, and describe your request. We will respond within the period required by applicable law. We may verify your identity and may deny or limit a request where permitted by law.

11. California consumers

This section supplements the rest of this Policy for California residents under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA”). The terms “personal information,” “sell,” “share,” and “sensitive personal information” have the meanings given under the CCPA.

Categories collected and disclosed

In the preceding 12 months, depending on the Services used, we may have collected the categories described below. We collect them from you, your device, app stores and platforms, and service providers. We use them for the business and commercial purposes described in Sections 3 and 4.

Sale and sharing

We do not sell personal information for money. Some transfers of identifiers, device data, or internet activity to advertising partners for cross-context behavioral advertising may be considered “sharing” or a “sale” under California law, even when no money is exchanged. Where applicable, you may opt out of these transfers. We do not knowingly sell or share the personal information of consumers under 16 without the affirmative authorization required by law.

Your California rights

• Right to know/access: request the categories and specific pieces of personal information we collected, sources, purposes, and categories of third parties to whom it was disclosed, sold, or shared.
• Right to delete: request deletion of personal information we collected from you, subject to legal exceptions.
• Right to correct: request correction of inaccurate personal information.
• Right to opt out: opt out of the sale or sharing of personal information for cross-context behavioral advertising.
• Right to limit: limit certain uses and disclosures of sensitive personal information where the right applies.
• Right to non-discrimination: receive equal service and pricing when you exercise your privacy rights.

You may use an authorized agent. We may require proof of authorization and verification of your identity. We generally confirm receipt and respond within the time required by the CCPA. You can learn more from the California Privacy Protection Agency.

12. Changes to this Policy

We may update this Policy to reflect new games, features, partners, technologies, or legal requirements. We will post the revised version here and update the “Last updated” date. Where required, we will provide additional notice or request renewed consent. Material changes apply prospectively unless law permits otherwise.

13. Contact us

Beijing Xile Advertising Media Co. Ltd.
Room 1262, Building 119, Bungalow [2-1]
No. 27 Xidawang Road, Chaoyang District
Beijing 100000, China (CN)

Website: joymedia.top
Email: [email protected]